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Peugeot Pinterest campaign

Pinterest is hot right now. This new social network is an online pinboard that let’s people share beautiful things they find on the web. Like any other social network, brands are testing the possibilities of this network as a marketing tool. One of the first ones  to do this in a cool and simple way is Peugeot Panama. They encourage their fans to puzzle with pictures on the Facebook Fan Page and Website, in order to get a full pinboard.

Check the full scope (in Dutch) here. 

A great example to use Pinterest for marketing purposes.